In this episode of The Spark, Mark Scrivner sits down with Vincent Phamvan, Founder of Vyten and a three-time CMO, to unpack how mobile apps and AI are reshaping what’s possible for small and mid-sized businesses. Vincent shares his journey from enterprise tech and healthcare into building tools that level the playing field for founders, agencies, and service-based businesses.
Together, they explore why mobile-first experiences matter more than ever, how AI-driven automation can dramatically improve client onboarding and support, and what businesses need to rethink about owning their audience, data, and customer experience in an AI-powered world.
Episode Highlights:
01:17 – Vincent’s background in enterprise tech and early AI adoption
03:23 – Why large companies gain unfair advantages—and how tech can close the gap
09:01 – Why mobile apps and push notifications outperform email
12:47 – How Vyten builds and launches mobile apps in one week
17:01 – Using AI to automate workflows without sacrificing quality
26:28 – The mobile app features that actually move business KPIs
35:11 – Why first-party data is the foundation of AI strategy
Learn More & Connect
Show Notes + Resources: https://creativeassembly.agency/ca-podcast/
Connect With Vincent Phamvan: https://www.linkedin.com/in/vincentpv | https://vyten.com
Vyten One: https://www.vyten.ai/
Connect with Mark Scrivner: https://www.linkedin.com/in/markscrivner | https://snapshotinteractive.com
Our Sponsor – Snapshot: https://snapshotinteractive.com

Vincent Phamvan is the Founder of Vyten, an agency that helps creators and entrepreneurs launch custom built-for-you mobile apps that leverage AI to deliver results. With over a decade of experience with enterprise mobile apps, his mission is to make mobile apps accessible to all businesses and organizations.
He is a three-time Chief Marketing Officer formerly at Thrive Health Tech, which helps make health care easier; Teal, which simplifies your job search with career tools; and Simplr, an AI-powered enterprise CX startup, where he was responsible for the growth of new enterprise clients, including Vans, The North Face, Allbirds, and Calendly.
Vincent is a 40 Under 40 Award recipient from the Nashville Business Journal, and his innovative work has been featured in media outlets, including Forbes, Entreprenuer.com, Fast Company, and The Tennessean. Vincent holds a BA in Communication Studies from UCLA. His non-profit interests are supporting and fundraising for at-risk youth development through organizations like Water Walkers, UCLA Unicamp, and St. Jude Children’s Research Hospital.
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